A newly mobile application has been developed to help women seize financial opportunities and close gaps that exclude women from financial services.
The App, called KOWGO—for “knowledge on the go”—has the potential of reaching thousands of women and help “people understand better and seize opportunities available to them.”
Deploying the Kowgo on Kiokats is providing women a technology they can touch and feel and interact across seven modules—money, banks and financial institutions, insurance, entrepreneurship, business financing, e-commerce, and personal finance.
Its interface has options for beginner, intermediate and advanced level users —and comes in a growing selection of Nigerian languages starting with Pidgin, Hausa, Yoruba, Igbo and English.
It comes with voice-over narrations and video demos in selected languages, and women don’t have to be online to use the App, either.
An advisor for the Women Arise Development and Humanitarian Initiative (WADHI), which created the app, Esther Eghobamien-Mshelia, said the drive aims at using digital literacy to finance issues that exclude women from the economy.
Kowgo is set to be hosted on Google Playstore and Apple App Store, but has first been bundled onto Intel’s Kiokat for a pilot run.
Intel, through its “She Will Connect” project to help more women get on the internet, provided 50 tablets to help take Kowgo to women in rural areas.
Ferruh Gurtas, Corporate Affairs Director for Europe, Middle East and Africa region at Intel said “there is a huge technology and gender gaps between women and men in different parts of the world, and that gap is biggest in Africa.”